Podcasting

Podcasting is huge right now!  We have serviced multiple clients over the years in the area of podcasting.  When 2020 "happened", and many physical locations temporarily closed down, people turned to options for online communications.  Statistics suggest that in 2023, podcasting has reached the highest numbers ever, with 90 million Americans being weekly podcast listeners.  That number is expected to continue to increase to over 100 million by the end of 2024. 

As we were talking about this several weeks ago, we decided to throw our hat in the podcast ring.  We have all of the recording equipment, editing software, knowledge of how podcasting works, a large network of family and friends, and a fun idea, so why not??!!  Not only would it be a fun project to work on, it would also showcase what we can do for others who might have a fun idea for a podcast, but lack the "tools and technical expertise" needed to get started. 

Candy started out by coming up with an inspiration board for the podcast graphic.  This is often how the creative process starts between us.  The graphic needed to be eye-catching, not too wordy, simple, and easily recognizable.  The inspiration board included fonts, a byline, color palette, and graphic ideas.  Paul worked his magic using the inspiration, and together, we came up with the end result.